Setting the Stage: Creating a Design Mindset Early in Product Development

Usability studies are created to understand how real users interact with your product. When constructed with a design mindset, feedback from these tests can lead to improved product design and ultimately, better products, faster.

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Great Product Design: The Key to Market Success

We know our clients care about great product design, and so do we. We were recently honored with the prestigious GOOD DESIGN Award from the Chicago Athenaeum Museum of Architecture and Design for our work on motusBASEBALL, a wearable technology that seeks to prevent injury in baseball players.

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Diagnostics Move Home – How to Ensure Your Product Keeps Up with the Next Generation

The growing diagnostic market is seeing a shift toward home care. This article examines the transition of IVD’s into the home and discusses current trends to help you ensure your product keeps up with the next generation of diagnostics.

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