Product Creation Studio

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Product Creation Studio Wins IDEA Design Award for the Brio Air Purifier

Product Creation Studio was awarded the prestigious Bronze International Design Excellence Award (IDEA) at the 2022 International Design Conference for our work on the Brio Air Purifier system from Agentis Air. Brio’s innovative indoor air purification system creates filtered, clean air by using a patented electrostatic air purification technology to pull unwanted particles from the air without ever clogging the unit’s air filter.

The IDEA annual awards program is one of the longest-running and most prestigious design awards programs in existence. Each year, thousands of entries are submitted by design teams across the globe, making IDEA one of the largest and most widely anticipated annual awards programs in the world. In 2022, they had the highest ever entry rate (2,000+) with only 167 winners across all categories.

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Today, IDEA sets the benchmark for what a design award represents and has endured becoming a career-defining catalyst for those talented enough to win.

Our UX design team, Bryan Cabatic, Eli Hooper, and Richard Taylor, worked with Agentis Air to create a standout product that not only improved air quality but considered integrated seamless UX design and experience as well. Compared to bulkier, unattractive, and noisy air filters crowding the market, the Brio team worked to create a simple, accessible, and attractive product that naturally fits into the office or home without sacrificing its style or well-being.

Aligning expertly-considered design with advanced technological performance targets and safety, Product Creation Studio supported the 2022 commercial launch of the Brio Air Purifier.